ABOUT US

LEVEL establishes its leadership in the snow glove sector, thanks to its constant technological progress. Level thanks to its innovative approach and many applied technologies established itself as a world leader in the sector of snowboard protection gloves.

LEVEL has now succeeded in applying its philosophy of “innovative style” that characterizes the “snow” world, to the “ski” world, using the same concepts of innovation, safety and design.

LEVEL’s market positioning was immediately a winner. Thanks to its innovative applied technology involving state-of-the-art materials, and its passionate team, the company shot to the top of the snowboard equipment market. An important example of the company’s technological progress is the special wrist protection Biomex®, developed by LEVEL together with the Klinik Gut in St. Moritz, that can reduce the risk of sprains and fractures while snowboarding. Now, LEVEL goal is to develop its know-how in order to become a leader producer in the glove market for all winter sport activities. Innovative design, maximum quality, revolutionary style and innovative technologies are at the base of Level strategy, all along.

Let’s see a few of the major steps in the company’s growth.

START
1989

The beginning of the road

LEVEL was the first, in 1989, to study, develop and market snowboard gloves and it was also a pioneer of the Removable Lining System.

1992

First to introduce snowrider protection technology

It was the first to introduce, in 1992, snowboard protection technology and in 1994 it launched its innovative Breathable System. Just a few years later, in 1999, another of LEVEL’s firsts – H&R construction – brought further success. The multi-use snowboard/ski/mountaineering concept was introduced in 2001 at the presentation of the Ski New Trend Collection of gloves with a decorated palm in silicon. The “success of the year” of 2002 was the new, in-glove Kirax integrated reflex stimulator system.

2004

Launch of Overgloves

The year 2004 saw the launch of Overgloves, a range of innovative overgloves to keep hands warm in low temperatures; ideal for women skiers and for athletes waiting their turn during competitions.

2007

Team Issue

The new entry in 2007 is Team Issue, a brand-new range of ultra high-tech, stylish snowboard and freestyle gloves designed with the input of the top riders. The Limited Edition range will be retailed only through leading winter sportswear stores. 2007 is characterized by great international ski successes: LEVEL won 4 golden medals at World Championship in Åare with Patrick Staudacker (GS), Sarka Zharobska (SL) and Aksel Lund Svindal (DH e GS) who also won Ski World Cup.

2008

Bliss collection

In 2008 LEVEL creates BLISS, a highlight of the 2008-09 collection, a line specially designed by women for women who love snow.

2009

New integrated system gloves-poles

In 2009 LEVEL proposed a new integrated system gloves-poles in freestyle and freeride world. Also in 2009, LEVEL presented together with its more representative athlete, Aksel Lund Svindal, the most innovative ski racing glove ever studied.

2010-2012

New line & more innovation

The 2010-11 collection develops and launches two revolutionary new technological innovations on the market: it is the first brand to offer a thermoforming system customising the glove fit, optimising comfort and improving performance; it is the first company to offer a new adjustable air wrist support system which can easily be turned on and off. The main novelty of the collection 2011-12 is the new series of models Rocker, dedicated to all skiers who look for new trends. One of the state-of-the-art “Rocker” proposals is the perfect answer to their needs. Furthermore, LEVEL has improved the Snowboard line’s Biomex-Plus® protection, resulting from a constant cooperation between snowboarders and the medical community and biomedical engineers. Among the new models, the gloves specially conceived for the Pro, both in the Ski Racing line segment and in the Snowboard line.

2012

Warmth certification - Thermoplus

THERMOPLUS is LEVELs certification and guarantee for outstanding insulation and heat retention of the natural warmth of the hands even in the coldest of climate conditions. LEVEL created a machine to test the gloves in a series of extreme weather conditions. The results, collected in an efficiency index, report the gloves thermicity values. THERMOPLUS products values aim to be at least 30% higher than standard gloves ones.

2014

New company

In 2014 LEVEL moves to Switzerland, becoming Scheuing Sport AG, to improve its international approach to the markets; in the mean time the new collection redefines the standards of quality and warmth of the gloves.

2016

ISPO award with nfc smart gloves

The glove has NFC (near field communication) tags which control and activate the main functions of a smartphone or an action camera with a single tap. A set of tags are inserted in the glove right under the fingertips, each one prompt to trigger an action when the finger gets close to the smartphone.

2017

Sliding system on racing gloves

LEVEL introduces in the whole Racing gloves/mitts collection the SuperFabric® from MotoGP experience. This material last longer, has higher durability, and is designed for everything from extreme applications to rugged daily usage.

2018

New visual identity

We are proud to announce the new visual identity of LEVEL. With clean, modern and refined letterforms, the updated logo hearkens back to our original identity and speaks to the fundamental tenets of our brand: performance, technology, and essential design. Through flexibility, simplicity and adaptability.

2019-20

Most successful Company

LEVEL becomes one of the most successful glove companies in ski and snowboard competitions thanks to its incredible pro athletes who have won 6 Crystal Globes, 2 X-Games gold medals, 5 X-Games bronze medals.

PRESENT

Scheuing Sport AG – Level

Level, founded over 30 years ago with the goal of creating the first glove exclusively dedicated to snowboard, is now a leading company in the production of snow sports gloves and of many applied technical patents. Under the direction of Mauro and Davide Compagnoni, Level has constantly grown, entering the ski sector, and has established itself mostly thanks to the Fusion line segment, a crossover line characterized by a most innovative approach.

Scheuing Sport distributes its products all over the world through 43 distributors in 4 different  continents. With a constant trend of growth, since 2000, making Level one of the main competitors in the world glove market.

Present sales show the good placement of Level in the snowboard market of the countries in the Alpine Arc and highlight a good sales potential in the North American and Japanese market areas. The most important sales opportunity concerns the new Freeride-Freestyle segment, where Level product and image perfectly meet clients’ expectations.

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